Electrical Estimate Calculator — Price at Your Margin
Every priced job is the same four inputs — labor, fixtures, material, overhead — and one decision: the gross margin you need to survive. The arithmetic that trips shops up is the last step, because margin and markup are not the same number. Divide by one minus your margin; do not multiply by one plus it. This calculator shows both so you can see the gap.
Price the job
Include permit pulling, the inspection visit, and travel — not just wire time.
Cost per billable hour, not wage.
Panel, breakers, EVSE, light fixtures.
Wire, conduit, boxes, devices, permit fees.
Office, vehicles, insurance, licensing.
Quoted price
Charging 25% as markup instead of margin would price this at $3,723 — $248 less profit on the same job.
Gross profit
$993
Break-even
$2,979
See the breakdown
Gross margin still has to cover office overhead beyond the percentage entered here, unbillable time, bad debt, and owner profit. Treat this as a floor, not a target.
The formula, explained in plain English
Add up what the job costs you, add overhead, then divide — never multiply — by one minus your margin.
Margin is a share of price
Markup is measured against cost; margin against the selling price. Applying a margin percentage as a markup underprices every job by a widening amount as the percentage rises.
Billable hours, not paid hours
A tech paid 40 hours who bills 28 has a loaded cost per billable hour roughly 43% above the naive figure. Divide burdened wage by hours you can actually invoice.
Permits are two costs
The fee is a pass-through in material. The time — pulling it, meeting the inspector, any re-inspection — is billable labor. Forgetting the second is why permitted jobs come in thin.
Low margin needs volume
At 10% margin you need ten jobs to make what one 50% job makes. Bid work can live at 15–25% because it is predictable; a service truck cannot.
Worked examples
A subpanel job, a panel upgrade at service-work margin, and a small job priced so thin it isn't worth doing.
Subpanel and three circuits — 12 hours
$95/hr loaded · $600 fixtures · $850 material · 15% overhead · 25% margin. The defaults above.
direct = 1,140 + 600 + 850 = $2,590
overhead = 2,590 × 0.15 = $388.50
break-even = $2,978.50
price = 2,978.50 ÷ 0.75 = $3,971 · profit $993
Result: using 25% as a markup instead would have quoted $3,723 — the same work for $248 less profit. That gap is the entire reason to get this arithmetic right.
200 A panel upgrade — service-work margin
10 hours at $95 · $900 panel and breakers · $400 conductors, grounding, and permit · 15% overhead · 30% margin.
direct = 950 + 900 + 400 = $2,250
break-even = 2,250 × 1.15 = $2,587.50
price = 2,587.50 ÷ 0.70 = $3,696 · profit $1,109
Result: right in the middle of the $1,300–$5,000 market range for a residential service upgrade. Note the 10 hours includes utility coordination and the inspection visit — quoting 6 hours of wire time is how this job loses money.
One added circuit at 10% margin — the trap
3 hours at $95 · $120 material · 15% overhead · 10% margin.
break-even = 405 × 1.15 = $465.75
price = 465.75 ÷ 0.90 = $518 · profit $52
Result: $52 of gross profit for half a day, a truck roll, and the warranty exposure. At 40% margin the same job prices at $776 and returns $311 — still inside the $250–$900 market range for a dedicated circuit. Small jobs are where thin margins do the most damage.
2026 US market benchmarks
Ranges from published 2026 US market data, for sanity-checking your own numbers. These are not quotes — local labor rates, material costs, permit fees, and access move every one of them significantly.
| Item | Typical range | Notes |
|---|---|---|
| Electrician hourly rate | $50 – $130 / hr | Apprentice to master; market dependent |
| Service call fee (first hour) | $100 – $200 | Often separate from the hourly rate |
| Loaded cost per billable hour | 2.5 – 3× base wage | Burden plus unbillable time |
| Panel or service upgrade | $1,300 – $5,000 | 100 A → 200 A typically near $3,000 |
| New dedicated circuit | $250 – $900 | Depends on run length and access |
| Outlet install or replace | $100 – $185 | Per device, existing wiring |
| Whole-house rewire | $5 – $17 / sq ft | $8,000 – $30,000 total; access drives it |
| Level 2 EV charger install | $500 – $2,500 | Most land near $1,200 |
| After-hours / emergency | 1.5× – 2× rate | Standard multiplier |
Sources & standards: NECA Manual of Labor Units for installation labor units; U.S. Bureau of Labor Statistics wage data; 2026 US market cost data from HomeGuide, Angi, and Housecall Pro. Ranges are market observations, not quotes, and move with region and scope.
Frequently asked questions
Common questions about pricing electrical work, margin, and labor rates.
How do electricians price jobs?
Three common models. Hourly plus materials suits diagnostics and unpredictable work, usually with a one-hour minimum or a flat service-call fee. Flat rate per task suits standard installs — outlets, fans, EV chargers — where the time is known. Bid or contract pricing suits new construction and remodels, built from a takeoff and labor units. All three should arrive at the same place: total cost divided by one minus your target margin.
What's a good profit margin on electrical work?
Residential service work commonly targets 30–50% gross margin; new-construction and bid work runs thinner, often 15–25%, because volume and predictability offset it. Gross margin is what remains after direct job costs and must still cover office overhead, vehicles, insurance, licensing, unbillable time, and owner profit. A 20% gross margin on service work is usually a business losing money slowly.
What should my hourly rate be?
Not your wage, and not your competitor's number. Start from the loaded cost of an hour: wage plus payroll taxes, insurance, workers' comp, vehicle, tools, and phone — typically 1.5 to 2 times base wage — then divide by billable hours, not paid hours. A tech paid 40 hours a week who bills 28 has a loaded cost per billable hour far above their wage. 2026 US market rates run roughly $50–$130 per hour with a $100–$200 service-call fee for the first hour.
Markup or margin — which do I use?
Margin, always, when you are setting price. Markup is cost multiplied by a factor; margin is profit as a percentage of the selling price. They are not the same number, and confusing them silently underprices every job. A 25% margin requires a 33% markup. This calculator shows both figures side by side so the gap is visible — on the default job it is over $240.
How do I price a panel upgrade?
Build it from parts rather than guessing at a total: panel and breakers, service conductors, meter socket if it changes, grounding materials, permit and inspection fees, then labor hours including utility coordination and circuit re-termination. 2026 market data puts residential panel and service upgrades at roughly $1,300 to $5,000 installed, with most 100 A to 200 A jobs near $3,000. Use the Service Size Calculator first to confirm the upgrade is actually needed.
Should I charge a flat rate or time and materials?
Flat rate wherever the work is repeatable. It rewards efficiency, removes the customer's fear of an open-ended bill, and makes your pricing defensible — but it requires knowing your real times, which means tracking them. Time and materials is honest for troubleshooting, old-work rewiring, and anything where opening a wall changes the scope. Most successful shops run flat rate for their catalogue and T&M for diagnostics.
How do I account for permits and inspection time?
As explicit line items, never absorbed into overhead. Permit fees are a direct pass-through cost, so put them in the material or fixtures field. The time — pulling the permit, meeting the inspector, waiting, and any re-inspection — is billable labor and belongs in your hours. Shops that forget the inspection visit lose two to four hours on every permitted job, which on a $3,000 panel upgrade is most of the profit.
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